If you’ve ever purchased something that was on sale or seen a big launch of a new product online, then you know the power of scarcity. Tell someone they cannot have something and suddenly it’s the hottest thing on the market.
That’s why you’ll see so many online marketers using scarcity tactics such as limited availability and time-sensitive pricing. In fact, it’s not unusual to see a product or program for sale at a fraction of the future cost during a launch phase.
All you have to do is take one look at retail superstores to know that.
Clearance prices good until Saturday only! While supplies last! Sale ends this Friday!
These tactics work because it’s our natural tendency to procrastinate. We want to think about it. We want to look at other options. We want to watch another episode of Desperate Housewives. Then we’ll decide.
But when faced with a ticking clock (quite literally), procrastination goes out the window. Decisions (and purchases) are made.
You know this works – now it’s just the implementation that’s the issue. And for many small business owners, it’s a huge issue indeed
Quick and Easy Setup for Grabbing Attention Fast
Unlike some other countdown timer solutions, this plugin makes it easy for you to add a compelling timer to your sales and download pages and contest entry forms. Because it’s a WordPress plugin, all it takes to install it is:
- Upload the zip file right from your WordPress dashboard.
- Activate the plugin.
- Choose your theme and colors (or leave the default).
That’s it! You’re now ready to add your countdown timer to any post or page.
When you do, you’ll find a variety of options to help your timer fit any style of page or subject matter:
- Countdown number of days or to a specific date.
- Show a custom message when your timer expires.
- Automatically remove the timer when your promotion ends.
- Customize the display to include (or not) days, weeks, hours, or minutes.
- Light or dark theme to match any website.
- Advanced options for even more customization.
In fact, with a little CSS skill, you can easily make the WordPress Countdown Timer look and act exactly the way you like. Because it’s made for ease of use, the WordPress Countdown Timer comes with its own custom CSS file, which is easily accessible from the plugin options page.
Here you can customize everything from the color of the numbers to the fonts used to the size of the timer. Easily make your countdown timer as visible or unobtrusive as you prefer!